The Old Holland Classic Watercolour range is extensive and excellent quality, providing colours which are unique in their colour strength with maximum pigmentation. This high colour strength requires a different approach, meaning little paint is needed from the tube or pan for the desired colour effect. These paints are rich and beautiful with excellent colour lifting abilities.
It is well-known that Old Holland attaches a hand-painted colour strip to its tubes of oil paint and acrylic paint, showing the paint in the tube. A different solution was chosen for the watercolours. The labels of the tubes and cups of watercolour do not show the full tone of the paint, but the undertone (a logical choice following on from the technique of watercolour painting). The colours on the labels are screen printed with the watercolour in this undertone, using a screen printing technique developed specially for Old Holland.
